The development charge of electrical automobiles in China has been decelerating, and the demand for battery energy is decrease than anticipated. CATL, a battery large, is actively searching for new development alternatives whereas pushing for price reductions. A current change in personnel is a transparent indication of this effort.
On March 23, media outlet 36Kr reported that Tu Feng has lately stepped down from his place as co-president of CATL’s market division. Han Wei, president of CATL’s industrial division, has taken over Tu’s position. This transition has been the largest personnel adjustment at CATL after vice chairman Huang Shilin and normal supervisor Zhou Xin left their positions final 12 months.
CATL’s enterprise is split into three segments: market, R&D and engineering manufacturing, and provide chain and operation. Each system has two or three co-presidents who report on to Robin Zeng, chairman and normal supervisor of CATL.
Before leaving his place, Tu served as co-president of CATL’s market division alongside Wu Kai. Wu additionally held the place of co-president and chief scientist of CATL’s R&D division. In current years, Tu had often represented CATL at signing ceremonies with collaborating corporations, together with Huawei and Chery final 12 months.
Tu’s departure from CATL was sudden, particularly contemplating that he had represented the corporate on the Davos Forum in January and had given interviews on behalf of CATL. According to sources near the personnel change, one doable purpose for his departure was that the gross sales efficiency didn’t meet the corporate’s expectations. Another purpose talked about was that he was deemed much less bold and never an excellent match for the corporate tradition. The choice was reportedly introduced to Tu whereas he was nonetheless in-flight following a enterprise journey.
Han Wei, who has taken over as co-president of CATL’s market division, has made a number of current public appearances. Earlier this month, Han signed a contract with state-owned automaker BAIC Group on behalf of CATL on the strategic partnership ceremony of the 2 corporations. The contract signifies that CATL can be deeply built-in into BAIC Group’s car growth and manufacturing course of.
Before becoming a member of CATL, Han beforehand labored at Yutong, a Chinese producer of industrial automobiles, with a specific deal with electrical buses. At CATL, Han has been accountable for the industrial car enterprise and has signed contract agreements with a number of corporations on behalf of CATL, together with China Merchants Group, actual property logistics supplier GLP, and China National Building Material Group.
Despite the speedy growth of the electrical car market over the previous two years, CATL’s market share in China has been declining. According to the China Automotive Battery Innovation Alliance, CATL put in 142.02 GWh of batteries in China in 2022, which was a 76% improve year-on-year. However, CATL’s market share dropped to 48.2%, down 3.9 proportion factors from the earlier 12 months, and even fell to 44% within the first two months of this 12 months. With the speedy development of BYD’s car gross sales, its battery subsidiary has turn into more and more corresponding to CATL.
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As Han assumes his new position at CATL, the corporate’s focus for this 12 months can be on increasing new companies and strengthening ties with uncooked materials suppliers and electrical car makers. CATL additionally plans to put money into industrial car tasks.
CATL’s market division consists of three divisions, together with passenger vehicles, industrial automobiles, and power storage. The passenger automotive division is at the moment the biggest and holds a dominant strategic place available in the market. However, the adoption charge of electrical industrial automobiles available on the market is at the moment low, indicating potential for development.
In 2020, Robin Zeng, as a consultant of the National Congress in China, submitted a proposal for “the electrification of heavy-duty trucks and construction vehicles.” At that point, CATL had already developed a battery-swapping resolution for industrial automobiles.
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