ROX Motor, an automaking undertaking arrange by Chang Jing, the founder and chief govt of robotic vacuum maker Roborock Technology, will likely be launched in August this 12 months, 36Kr reported on January 16.
Similar to Huawei’s “Smart Selection” mode, ROX Motor gives product definition, advertising and core clever applied sciences for automobile corporations with manufacturing capabilities. According to 36Kr, the cooperative automobile firm with the best intention of ROX Motor is Beijing Automobile Works Co., Ltd.
The first cooperative mannequin between the 2 sides will adapt an prolonged vary energy system and a price ticket of about 400,000 yuan ($59,619) to compete with the G sequence of Mercedes-Benz. In view of the overall trade’s pure electrical battery lifetime of about 200 kilometers, the prolonged vary system of ROX Motor could also be outfitted with bigger batteries to obtain a cruising life exceeding 1,000 kilometers.
In this cooperation, Beijing Automobile Works performs a noteworthy position. It as soon as belonged to BAIC Group, however in 2015, BAIC Group transferred its fairness to a non-public enterprise referred to as “Beijing Automobile Assembly Plant.”
Beijing Automobile Works has a historical past of greater than 100 years, and it has the flexibility of car analysis and growth, manufacturing and manufacturing. Up to now, it has produced greater than 2 million autos and obtained manufacturing certificates of off-road autos, sedans, vehicles, buses, navy autos and modified autos. ROX Motor is positioned as a supplier of automotive engineering and technical options, which lacks automobile manufacturing capabilities. Beijing Automobile Works is complementary to ROX Motor.
In 2014, Li Bin, Li Xiang and others set off the primary wave of EV manufacturing in China. Li Bin’s NIO and Li Xiang’s Li Auto have stood out. Since 2018, Li Yinan, founding father of Niu Technologies, a China-based, US-listed maker of electrical scooters, Chang Jing and others have entered a second wave of automaking startups. Unfortunately, Li Yinan has been caught in a dilemma as a result of manufacturing qualification isn’t correctly ready, and he has had to minimize employees and abolish shops.
SEE ALSO: Roborock Founder Receives New Funding for Automobile Project
Many insiders mentioned that Chang Jing is a “product-oriented” automaking entrepreneur with present capital market preferences. He is low-key, likes to research merchandise, and pays particular consideration to industrial design. His WeChat signature reads “I am a product manager.” After deciding to construct an EV agency, Chang fastidiously noticed the wants of customers. ROX Motor has attracted numerous funding establishments, akin to Sequoia Capital, IDG Capital, Coatue, Gaorong Capital, Northern Light, and extra.
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