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Peripheral producer Razer and Roblox have signed a partnership for branded peripherals bundled with in-game items.

The product line consists of the BlackWidow V3 mechanical keyboard, Orochi V2 wi-fi mouse and Barracuda X multi-platform wi-fi headset. Additionally, every peripheral comes with a corresponding, unique digital merchandise code to redeem on Roblox.

  • BlackWidow V3 – ROBLOX Edition comes with digital pair of Razer Cyber Wings
    • $179.99 USD / €259.99 MSRP
  • Orochi V2 – ROBLOX Edition comes with digital Razer Cyberpack
    • $89.99 USD / €99.99 MSRP
  • Barracuda X – ROBLOX Edition comes with digital Razer Cyber Helmet
    • $129.99 USD/ €159.99 MSRP 

This partnership is the most recent co-branded line for Razer. The producer works with all types of manufacturers together with Marvel, BAPE, Hello Kitty and Tumi. On prime of this, the corporate has partnered with quite a few sport publishers, creators and esports organizations.

Roblox has been on the forefront of brand name partnerships in gaming. Its sandbox model and open platform has made the title a favourite platform for manufacturers exploring the metaverse. However, that is the primary time Roblox is releasing branded peripherals.

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Pairing bodily merchandise with digital items is gaining popularity. Bundles like these give gamers a strategy to showcase their purchases in-game.

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The Roblox version of Razer’s peripherals will likely be on sale beginning this Friday, April 28, 2023.

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