More people buying AirTag and item trackers in US as travel increases

Apple’s AirTag has grow to be a must have accent for lots of vacationers all over the world, as it helps people simply monitor their baggage. And as extra people are returning to travel regularly following the reduction of the pandemic, gross sales of item-tracking equipment have grown significantly in current months.

Sales item trackers have elevated in current months

A analysis by Circana reveals that gross sales of item trackers, which incorporates Apple’s AirTag, grew 63% in the US in January and February mixed. So far, gross sales income for these merchandise have elevated by 82%.

Although item trackers can be utilized for different issues apart from monitoring baggage, Circana factors out that the excessive curiosity in these equipment coincides with the rise in baggage and travel accent gross sales final yr. Despite the present “economic headwinds,” people are spending extra on travel than ever earlier than, and analysts consider this can be a development that can proceed for the subsequent yr.

For Ben Arnold, government director and analyst at Circana, equipment such as item trackers, headphones, and transportable batteries are on the high of vacationers’ want record.

“Categories like item trackers, on-the-ear headphones, and portable power packs that keep travelers connected, entertained, and powered-on while on the go have had positive growth in a challenging first quarter,” the analyst stated. “Spending on travel is expected to continue to pick-up in 2023 and 2024,” Arnold added.

How AirTag grew to become important for vacationers

Ever since Apple launched AirTag, we’ve been listening to lots of studies of people recovering their misplaced baggage because of the accent. Last yr, a person went to the police to get well his baggage misplaced by an airline. The suitcase was tracked with an AirTag. More just lately, a passenger left his pockets on an plane and discovered it flying to totally different cities because of the Find My app.

Even in the event you don’t lose your baggage, having an AirTag could be helpful for simply discovering it in airport terminals after leaving the plane.

Read additionally:

• AirTags are a must have for travel, and not just for discovering misplaced baggage
• PSA: Don’t steal AirPods, they’re mainly AirTags