The ride-hailing firm, Lyft is again in competitors with one of many first and most appreciated companies, Uber. Lyft lately made it to its milestone of 1 billion rides and got here up with excellent news for all its riders.
Lyft is all set to launch a loyalty program for its valued prospects via ‘Reward Rides.’
You can now earn factors for each greenback that you just spend. Want to know the way it works?
Lyft Rewards will probably be rolling out in December 2018, the place riders can earn numerous perks on every experience. Lyft will probably be giving out factors to its riders which can be utilized later to improve to a greater automobile, a extra skilled driver, or getting some free factors on upcoming rides. Users can unlock rewards as quickly as they succeed in accumulating a given variety of factors.
Initially, Lyft goes to choose some passengers to honor them with loyalty reward rides. Lyft goes to ship emails to riders who can get profit from the free rides. Also, the corporate began a marketing campaign that ensures riders that they’re being heard. The firm is initially providing a whole lot of perks and is promising to fine-tune finally. Lyft goes to add an increasing number of worth to this program by contemplating the solutions and requests from its valued prospects.
This thought of providing loyalty subscriptions is just not new and has been led by none apart from folks’s favourite, Uber. Uber began from promotion codes and a bonus for riders and drivers respectively and now have come to the UberEats eating. Undoubtedly, the transportation service supplier has come a good distance. Therefore, Lyft, following the footsteps is all prepared to provide such subscriptions and rewards for its common riders.
Lyft additionally launched its subscriptions for enterprise customers the place customers can earn a $5 level on each enterprise experience. Also, the corporate has partnered with Delta Airlines to present further airline miles for normal riders. The firm got here up with an All Access Plan in October, to facilitate its riders.
With Uber and Lyft making an attempt every thing to acquire buyer loyalty, we see the companies trade going to a complete new path. What do you suppose?