Immuta and ServiceNow partner to tackle cloud data visibility disaster 

“Where is my organization’s critical data?” is the CISO’s million-dollar query. Today, safety leaders want to have the opportunity to pinpoint what data belongings exist and the place, to allow them to implement entry controls to defend them.

Unfortunately there’s a data visibility disaster within the cloud, with organizations reporting 55% of their data is darkish and unidentified. This not solely makes it troublesome to generate insights, it leaves worthwhile data uncovered and susceptible to exterior menace actors.

Cloud safety vendor Immuta goals to handle this by routinely discovering and classifying data belongings within the cloud. Today the corporate acquired a strategic funding of an undisclosed quantity from ServiceNow, an extension to its $100 million Series E funding spherical final 12 months.  

With cloud adoption on the rise, the flexibility to detect and classify data belongings wherever they exist in hybrid and multicloud environments is now foundational, not only for enterprise safety, however for enabling decision-makers to derive insights from their data in a method that’s compliant. 

Tackling the cloud data visibility disaster 

A core problem for safety leaders addressing the data visibility disaster is the necessity to have the opportunity to determine delicate data within the cloud whereas implementing entry controls to forestall unauthorized customers from accessing it.

Implementing entry controls is an space the place many organizations are falling quick. An Immuta survey of 600 data professionals discovered that 97% confronted challenges on this space, with 54% reporting that securing data with acceptable entry rights is one in all their greatest hurdles. 

“The underlying problem is that securing data in the cloud is overly complex,” stated Matthew Carroll, CEO of Immuta. “Today organizations are managing massive amounts of data across many different databases. They also have a significant increase in the number of users that need to access that data.” 

He added, “At the heart of it, there is an exponential explosion of data policies to manage who can access what data. Yet the data is difficult to classify and tag. Thousands of data policies must be created and managed. And it’s nearly impossible to monitor how the data is used.” 

From a compliance perspective, if it might probably’t be monitored it might probably’t be used. Nowhere is that this extra illustrated than in the truth that one in all Immuta’s clients, one of many largest banks within the U.S., had to shut down a data lake after simply two years of operation as a result of safety and compliance groups had no visibility into what data it contained. 

Immuta goals to keep away from these eventualities by way of a trio of safety options: Discover, which scans, classifies and tags delicate data; Secure, which may design and implement data entry controls; and Detect, which constantly displays data utilization and analyzes the chance of leaks.

The concept is to equip CISOs and safety leaders with a single device they will use to determine and defend data belongings within the cloud.

The data safety market 

Immuta’s resolution falls throughout the big-data safety market, which Allied Market Research valued at $13.7 billion in 2019 and is projected to develop to $54.2 billion by 2027 as organizations flip to data analytics to improve their decision-making on defending their data belongings. 

One of Immuta’s principal opponents is Okera, which makes use of machine studying to routinely classify and tag delicate data within the cloud, with the choice to de-identify, masks, tokenise, encrypt or anonymize consumer data. 

Okera is at the moment valued at $29.6 million following a $15 million funding spherical led by ClearSky Security in December 2021.

Another competitor is Privacera, a data safety and entry management supplier providing a platform to routinely uncover data and automate data governance processes to help compliance with SOX, PII, PCI, CCPA, HIPAA, FISMA and the GDPR.

Privacera most just lately raised $50 million in funding with a Series B funding spherical in 2021. 

According to Carroll, the principle differentiator between Immuta and its opponents is its use of attribute-based entry management.

“Immuta leverages attribute-based access control (ABAC), rather than the traditional role-based access control (RBAC), which according to a recent GigaOm report reduces policy burdens by 93 times and can save organizations roughly $500,000 in time and opportunity costs,” Carroll stated.

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