The value of advert-free Disney Plus goes up.
The Walt Disney Company plans to set the next value for the service later this yr, CEO Bob Iger stated through the media big’s second quarter earnings name Wednesday. It’s unclear what the brand new value will likely be. In 2022, Disney Plus bumped advert-free plan from $8 to $11 monthly whereas additionally introducing an $8 advert-supported tier. The transfer would be the third value hike because the service launched in 2019 at $7.
Additionally, CFO Christine McCarthy stated through the name that the corporate is shedding some content material on its streaming platforms, however she did not specify which platforms or content material.
“We are in the process of reviewing the content on our DTC services to align with the strategic changes in our approach to content curation…” McCarthy stated. “As a result, we will be removing certain content from our streaming platforms.”
Iger returned to the helm in November, promising to handle the corporate’s streaming technique. While talking on the Morgan Stanley tech and media convention in March, he stated Disney might discover licensing its TV and movie content material fairly than focusing assets on making its personal streaming originals. Disney’s plan seemingly displays a cash-saving method to the way it produces and delivers content material. Iger additionally stated Wednesday {that a} mixed Disney Plus and Hulu app is coming.
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