Carrefour Partners with Visa to Provide Customers with Online Discounts

Carrefour, owned and operated by Majid Al Futtaim in Kenya, has introduced its partnership with Visa, the worldwide chief in digital funds, to provide reductions to prospects purchasing through its on-line platform. The on-line marketing campaign, which can run each Tuesday, presents prospects who store on the MAF Carrefour Mobile app and pay with regionally issued Visa playing cards a reduction of KES 400 for items price KES 3,000 and above.

The marketing campaign will run for 3 months from June to September 2023.

Commenting on the partnership, Christophe Orcet, Regional Director of Carrefour – East Africa, Majid Al Futtaim Retail, said: “With inflation putting pressure on household incomes, customers are now more than ever looking for flexible payment solutions. Our aim is to make it easier for them to maximize their savings through various offers. As a business, we understand that maintaining affordability and quality products while offering customers convenient payment options are key components that elevate the customer experience. We’re thrilled to expand our offerings through our partnership with Visa.”

Kenya has been on the forefront of the digital funds providing in Africa, showcasing vital financial progress. The use of digital cost companies has additionally elevated monetary inclusion, diminished transaction prices, and improved effectivity for companies.

Eva Ngigi-Sarwari, Country Manager, Visa Kenya, added: “We are excited to partner with Carrefour Kenya to bring safe, secure and convenient options that help improve payment experiences for customers both at their online and physical stores. Additionally, the zero costs associated with paying using a Visa card means that customers have more money to spend on shopping or to save the extra amount that would have gone to transaction charges. As more and more customers continue to move away from cash payments to digital payments, it is increasingly important for businesses to offer digital payment options, and this is where we come in to help bridge the gap.”

As a part of enhancing its buyer expertise at its shops, Carrefour launched Kenya’s first self-checkout service in its Nairobi Westgate Mall retailer in March this 12 months, which permits prospects to store and full purchases with out the help of cashiers on the money counter, saving time and avoiding inconveniences usually brought on by lengthy queues.

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Val Lukhanyu

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