ByteDance’s Douyin Releases 11 Regulations about AIGC on Its Platform

On May ninth, Douyin launched 11 rules and trade initiatives concerning AI-generated content material on its platform.

It is talked about that creators, hosts, customers, retailers, advertisers and different contributors within the platform ecosystem ought to label considerably the AI-generated content material on Douyin utility when producing it with generative synthetic intelligence know-how. This will assist different customers distinguish between digital and actuality, particularly in complicated situations.

In addition, publishers are chargeable for the corresponding penalties of AI-generated content material, no matter how the content material is generated.

Also, digital people must be registered on the platform, and customers of digital particular person know-how must be authenticated with their actual names.

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Douyin prohibits customers from utilizing generative AI know-how to create and publish infringing content material, together with however not restricted to portrait rights, mental property rights, and many others. Once found, the platform will impose strict penalties.

AI know-how is each a possibility and a problem for your entire web trade. Douyin proposes that customers who use digital characters for stay streaming or create accounts with digital characters as their persona should register the corresponding digital character picture on the platform.

In addition, when utilizing a registered digital character for stay streaming, it should be pushed by an actual particular person for real-time interplay and cannot be totally pushed by AI.

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