ByteDance Renames “Qingtao” to “Douyin Selection”, Intensifying Bilibili Competition

On September 4th, information got here out that earlier this 12 months, Douyin quietly launched an app known as “Qingtao” with the slogan “See Your Passion”. According to the app description, “Qingtao” is an interest-based information video platform for younger individuals. It is a associated model of Douyin’s official medium and long-form movies and has an identical general type to Bilibili.

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In the most recent 2.0.0 model replace, “Qingtao” has formally been renamed as “Douyin Selection”, and the icon has additionally been modified to the official Douyin emblem with a “Selection” subscript.

This app has a clear and ad-free interface, and it may work together with Douyin. The essential content material consists of digital expertise, scientific popularization, stylish sports activities, cultural arts, and different subjects. The “Messages” within the backside bar has been modified to “Followers”. Overall, the performance just isn’t considerably completely different from the earlier “Qingtao” app. It is predicted that the identify change is aimed toward additional rising person numbers by the recognition of Douyin.